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Social Media Manager in Lajas

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Social Media Manager in Lajas
Cienfuegos Province

This is an oppoturnity for a social media manager to join our business to build our brand's online identity and engage with our audiences. The social media manager will be responsible for developing and executing strategies to enhance products and brand's presence across various social media platforms. Should therefore have prior experience engaging audiences, increasing brand awareness, and driving business growth.

Your primary role will involve overseeing and managing our online presence and activities across various social media platforms. You will develop and implement social media strategies, create engaging content, analyze data, and engage with the audience and help build a strong online brand presence.

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Responsibilities

  • Stay up-to-date with social media trends: This involves keeping abreast of the latest developments in social media platforms, algorithms, and best practices.
  • Manage social media platforms: This includes posting content, engaging with followers, and responding to comments and messages.
  • Analyze data and performance: This involves tracking key metrics like engagement, reach, and website traffic to assess the effectiveness of social media campaigns and make data-driven decisions.
  • Excellent communication and writing skills
  • Content creation skills: The ability to create visually appealing and engaging content that resonates with the target audience.
  • Analytical skills for tracking performance metrics
  • Content Creation & Management – Writing posts, designing graphics, and curating multimedia content.
  • Developing Social Media Strategies – Creating plans to boost engagement and brand visibility.
  • Communication skills: Strong written and verbal communication skills are essential for crafting engaging content and interacting with the audience.
  • Strong understanding of social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok)
  • Project management skills: The ability to manage multiple projects, deadlines, and priorities.
  • Monitoring & Analyzing Performance – Tracking metrics like engagement, reach, and conversions.
  • Trend Analysis – Staying updated on social media trends and adapting strategies accordingly.
  • Develop and implement social media strategies: This includes defining goals, target audiences, and the overall approach to social media engagement.
  • Community Engagement – Responding to comments, messages, and fostering relationships with followers.
  • Marketing skills: A strong understanding of marketing principles and how to use social media to achieve marketing goals.
  • Collaboration – Working with marketing teams, designers, and influencers to optimize campaigns.
  • Proficiency in content creation tools (Canva, Adobe Suite)
  • Create and curate content: This involves crafting compelling content, including text, images, videos, and other formats, that resonates with the target audience.
  • Social media management skills: The ability to manage multiple social media platforms, plan and execute campaigns, and engage with the audience.
  • Engage with the audience: This includes responding to comments, questions, and feedback, building relationships with followers, and fostering a sense of community.
  • Analytical skills: The ability to analyze data, identify trends, and make data-driven decisions.
  • Creativity and adaptability

Skills & Experience

  • Stay up-to-date with social media trends: This involves keeping abreast of the latest developments in social media platforms, algorithms, and best practices.
  • Manage social media platforms: This includes posting content, engaging with followers, and responding to comments and messages.
  • Analyze data and performance: This involves tracking key metrics like engagement, reach, and website traffic to assess the effectiveness of social media campaigns and make data-driven decisions.
  • Excellent communication and writing skills
  • Content creation skills: The ability to create visually appealing and engaging content that resonates with the target audience.
  • Analytical skills for tracking performance metrics
  • Content Creation & Management – Writing posts, designing graphics, and curating multimedia content.
  • Developing Social Media Strategies – Creating plans to boost engagement and brand visibility.
  • Communication skills: Strong written and verbal communication skills are essential for crafting engaging content and interacting with the audience.
  • Strong understanding of social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok)
  • Project management skills: The ability to manage multiple projects, deadlines, and priorities.
  • Monitoring & Analyzing Performance – Tracking metrics like engagement, reach, and conversions.
  • Trend Analysis – Staying updated on social media trends and adapting strategies accordingly.
  • Develop and implement social media strategies: This includes defining goals, target audiences, and the overall approach to social media engagement.
  • Community Engagement – Responding to comments, messages, and fostering relationships with followers.
  • Marketing skills: A strong understanding of marketing principles and how to use social media to achieve marketing goals.
  • Collaboration – Working with marketing teams, designers, and influencers to optimize campaigns.
  • Proficiency in content creation tools (Canva, Adobe Suite)
  • Create and curate content: This involves crafting compelling content, including text, images, videos, and other formats, that resonates with the target audience.
  • Social media management skills: The ability to manage multiple social media platforms, plan and execute campaigns, and engage with the audience.
  • Engage with the audience: This includes responding to comments, questions, and feedback, building relationships with followers, and fostering a sense of community.
  • Analytical skills: The ability to analyze data, identify trends, and make data-driven decisions.
  • Creativity and adaptability
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